This initiative is not about heroin addicts in doorways or ‘the war on drugs’. It’s about how and why mainstream addictive products have been allowed to flourish for the benefit of companies at the expense of the rest of us. And how to stop them.
Addiction is defined as ‘not having control over doing, taking or using something to the point where it could be harmful to you’. (UK NHS definition).
The Addiction Economy is the term we created to describe those industries who knowingly and unashamedly erode our ability to control our usage of their products beyond the point at which it harms us.
We draw cross-sectoral lessons from 8 industries: cigarettes, vapes, alcohol, opioids, unhealthy and ultra-processed foods, gambling, social media and computer games.
Our research shows a surprising consistency in the corporate behaviour which creates and perpetuates markets for harmful products and the political actions and inactions which allow it to happen.
(The incentives that mean heroin addicts end up in doorways are much the same (money and power), but the pushers and their facilitators get knighthoods not jail sentences.)
We also want to understand why the attention of media and medicine is so focused on categorising the supposedly deficient personal qualities of the addicted individual, while the environment created by the addicters remain unscrutinised.
Ideas and Insights
Our conversations with hospitals, GPs, schools, local authorities and parents have led to these 5 recommendations to 're-attach' vaping to smoking and help young people quit
Our innovative approach for a pupil-led approach to vaping discussions in schools - please let us know what you think.
The ways that social media companies try, and succeed, in addicting us and how regulators should respond.
Response to Martin Wolf letter suggesting to help the NHS Labour should regulate the harmful industries causing the problems which overwhelm it
Groundbreaking research into the causes of addiction and fundamental role of 5 key Economic Drivers.
Recommnndations from our research to support political responses to the harms caused by Ultra-Processed Foods.
AI and The Addiction Economy - a ‘lightening talk’ from Joe to members of the AI special interest group at the Royal Society of Arts in London.
Is our model of addiction disempowering or empowering? Our response to US blogger Michael Woudenberg who proposes that addiction is a personal choice and we are not the puppets of industry.
Check out this compelling film short by Joe Woof which brings the voices of young people into this debate and takes a critical look at the influence of industry and misinformation about harms.
A new nicotine economy is being deliberately created under the guise of helping smokers quit, with the aim that nicotine vapes and pouches become just another ‘acceptable’ societal addiction like alcohol and gambling. It must be stopped in its tracks.
Essential reading if you want to give up something this New Year! If not, this is simply a fascinating insight into addiction and un-addiction.
Vapes positioning as a lifestyle product was the key their success - Sunak has more to do to prevent them becoming a popular recreational addiction.
Why this chart is not as straight forward as it seems
Great infographic from Joe Woof on how companies take the money and the harms are inflicted on, and paid for, by the rest of us.
Taken from a great book called ‘Dark PR’ which gives a detailed and referenced catalogue of how these different frames have been used to subvert regulation
In our September 2023 recommendations Action on Recreational Vaping explores how young people are being drawn in to a new nicotine economy under the guise of helping smokers quit tobacco.
Addiction Economy Thought For Today
Check out Hilary’s daily post on LinkedIn featuring a brief observation, idea or article on the political, economic and human aspects of addiction and the progress of our research. (If you want to follow it, just go to Hilary’s Profile and click on the ‘bell’ on the top right of my profile!)
Or browse below for the archive of posts.
The concept was inspired by Seth Godin’s famous thoughtful daily email and follows on from Hilary’s previous two year LinkedIn Trust Thought For Today focusing on trustworthiness and trust in all aspects of life, politics and business.
Please don’t hesitate to comment, tag us or suggest thoughts via LinkedIn!