The Enshitification of Dating: Addiction in the Digital Love Market

Addiction Economy Thought for Today - the enshitification of dating!

The addiction business model and addiction economy playbook also here in Dating Apps. Nice expose in The Observer

"Designed to be deleted” is the tagline of one of the UK’s most popular dating apps. Hinge promises that it is “the dating app for people who want to get off dating apps” – the place to find lasting love.

But critics say modern dating is in crisis. They claim that dating apps, which have been downloaded hundreds of millions of times worldwide, are “exploitative” and are designed not to be deleted but to be addictive, to retain users in order to create revenue."

Interesting to look at other digital apps which have 'undermining the ability to control usage' as a business model - aka addiction.

Any others that pop up, please do tag me.



https://lnkd.in/edBksy_s